Tag Archives: specialty

Greetings, readers. I’m Erick, and this is a first post on DSLR Blog. This will be the first is a long series of articles on the business of photography, all targeted toward advanced enthusiasts interested in starting and running a photography business. While I’ll post an about me introduction later, for now, I just wanted to point out I’m also the editor of two other blogs: the photo gear blog SLR Geek and the group pro photographer blog Photocrati.

Since specialization of photographic energy is the subject of this post, let me also add that I specialize in Asian editorial imagery.

With that, onward. In this first article, i want to take up the subject of photographic specialties. You know you need one to transition from enthusiast to pro, but how do you find a niche?

Deciding areas in which to specialize your photographic efforts is, ultimately, a very personal decision. And it’s important, because your career will display “path dependency”—once you develop a reputation and established relationships with buyers, there will be strong pressure and incentives to keep shooting in the same niche.

Based on my own experience and photography volumes, I would suggest there are six important factors to keep in mind in picking on niche. Continue reading »