Tag Archives: picture

Luminous-landscape has gotten all hot under the collar over the picture below, but not for the reason you might think …

A sure sign that Spring is just around the corner (for those of us in the Northern Hemisphere at least) is that the Sports Illustrated Swimsuit Edition hit the newsstands yesterday. What may draw this to the attention of photographers (besides blatant prurient interest, or a fascination with the latest swimsuit fashions) is that photographer William Hawkes used the new 39 Megapixel Phase One P45 back to take this shot for a Budweiser beer ad. The reproduction size in the magazine is one of the largest ever; a fold-out measuring 11”x34” (27.94cm x 86.36cm). This ensures that almost every teenage boy in America will paste this large poster to their bedroom wall. The fact that it’s an ad for beer will likely never enter their consciousness, and that it was shot with a P45 back, not at all. But those of us interested in the latest photographic technology will take note. When you purchase your copy of SI this week, be sure that you let the pharmacist knows that you’re purchasing it purely to look at resolution figures

Source: luminous-landscape

How long will it be before we have 40 megapixels in our own DSLRs? Not long I expect, the march of technology continues …

Technorati Tags: 39mp, megapixels, sports, illustrated, picture, photography, digital, dslr, news